WEBSITES FOR ELECTRICIANS
A website built by someone who knows what a call-out is.
I am a qualified heating engineer and plumber who has built my own firm's website since 2009, and I work alongside electricians on jobs every month. I build electrician websites the way the trade actually gets work: a page for each job, the scheme number where customers can check it, and a quote form that keeps the bots out. Fixed price from £1,750, live in two weeks, anywhere in the UK.
SOUND FAMILIAR?
Six ways electrician websites lose the job
Most were built by someone who has never been asked for a price on the doorstep. These are the faults I see on them every week.
- One page lists thirty services in a bulleted list. Google cannot tell what you specialise in, so it ranks none of them.
- NICEIC or NAPIT is a sticker on the van and a small logo in the footer. Customers want the number and a link they can check.
- The phone number is in a picture, so a landlord with a tenant in the dark cannot tap it.
- No mention of EV chargers, solar or batteries, which is where the money is going and what people are searching for.
- The enquiry form is drowning in bots, so real customers are missed or answered a day late.
- Reviews live on Checkatrade and Google, not on the site where the decision is made.
THE PAGES THAT RANK
One page per job, because that is how people search
Nobody searches “electrical services”. They search “EV charger installer Taunton” or “EICR Exeter price”. A site that gives each of those its own page, written for that customer, is the difference between page one and nowhere.
EV charger installation
The fastest growing search for electricians. Makes you fit, the grant position, a typical price, photos of installs, and why a registered installer matters.
Rewires and consumer units
The big-ticket jobs. What a rewire involves, how long the house is disrupted, a typical range, and before-and-after photos.
EICR and landlord certificates
Landlords and agents search for this by town and want a price and a turnaround. Give them both and they book without ringing round.
Emergency electrician
Power off, burning smell, tripping board. Short, calm, number first, the hours you actually answer, and the areas you reach quickly.
Lighting, sockets and extra points
The small jobs that fill the gaps. A clear minimum charge saves ten phone calls a week.
Your towns
A page for each town the van covers. This is how you appear for "electrician in" searches, one town at a time.
THE PROOF
Built for my own trade first
I built the website for my own plumbing and heating firm in 2009 and have rebuilt it as the skills grew. It ranks in Exeter for the searches that pay and has a page for each service and each town. Last year it was getting between eight and nineteen fake enquiries a day from bots. The slide-to-send guard on the form stopped them, and it goes on every trades site we build.
The same approach now runs sites for a handyman, a tiler and a computer repair business. See the work.
The trades website, from £1,750
- Everything in the local business site: six or more pages written with you, mobile first, fast
- A page for each main service and each town, so each one can rank on its own
- NICEIC, NAPIT, ELECSA or Stroma shown with the logo, your number and a link to the register entry
- The quote form with our slide-to-send guard, so the bots stop and the real jobs get through
- Call-out fee, EICR price, typical charger and rewire ranges on the page, if you want them there
- Google and Checkatrade reviews pulled on to the site
- Google Business Profile set up or tidied, with services and areas matching the site
- Hosting, backups, updates and the spam guard from £39 a month
Or £79 a month for two years with nothing up front. All the prices.
QUESTIONS
What electricians ask
You are a heating engineer. Why would an electrician use you?+
Because the job is the same: a customer with a problem, searching from a phone, deciding in a minute who to ring. I have run my own trade site since 2009, I work alongside electricians on bathroom and heating jobs every month, and I know what a tradesperson's week looks like. The agencies I spoke to in 2009 did not know what Part P was. I do.
Should I put prices on my site?+
For the fixed jobs, yes: EICRs, charger installs, consumer unit changes and your call-out fee. The customer has accepted the price before they ring, so the call is shorter and the job is more likely. Rewires work best as a typical range. You decide, and it is easy to change later.
Can you show my scheme registration properly?+
Yes. Your NICEIC, NAPIT or other scheme logo, registration number and a link to your register entry go in the header or footer of every page, which is what the schemes ask for and what landlords and agents check.
I already have a site. Can you fix it instead?+
Usually, and it is cheaper. A redesign from £895 keeps your domain, email and Google history, redirects every old page and rebuilds the site around the service pages above. Send the address for a free check first.
How much does an electrician website cost?+
From £1,750 for the full trades site, fixed in writing before we start, or £79 a month for two years with nothing up front. Hosting and care is £39 a month either way.
Do you only work in Devon?+
No. Most of the work happens by phone and email and the build is the same wherever you are. We are in Exeter and build for electricians anywhere in the UK.
Talk to someone who has been on the tools
Ring between jobs, or leave your number and I call back the same working day.
Plumber or heating engineer? Your page is here. Already have a site? Get the free check.